Screen Play Baron Says It’s Cool
Baron Says It’s Cool began as a simple question: what happens when someone raised above consequences decides to see how far that insulation really goes?
The story follows Baron — twenty-three, absurdly privileged, permanently bored — who disappears from a life of expectation and resurfaces in Belgium with no plan, no supervision, and a watch worth more than most people’s houses. What starts as a vague escape quickly mutates into something far more ambitious: rare American muscle cars, questionable paperwork, crypto wallets that don’t stay put, and an international operation held together by charm, confidence, and a complete disregard for rules he’s never had to follow.
”I want to tell the story we all want to watch.”
At first, it all feels like a joke. A side hustle. A clever workaround. But the joke keeps working — and the money keeps moving. Baron’s operation grows into a slick, globe-spanning laundering machine powered by vintage steel, shell companies, and digital sleight of hand so smooth it feels almost invisible. Every deal is “totally legal.” Every concern is brushed off with a smile. Every red flag is reframed as someone else’s problem.
The tone leans hard into dark comedy and satire. The film lives in the gray area between confidence and delusion, success and fraud, performance and reality. Baron isn’t a mastermind — he’s just fearless, convincing, and surrounded by people who want to believe him. And in a world where image travels faster than truth, that’s often enough.
Stylistically, Baron Says It’s Cool pulls from the swagger of international capers, the speed of crypto culture, and the masculine chaos of guys who think they’re smarter than the system — until the system starts paying attention. It’s sharp, fast, and unapologetically fun, with an undercurrent that asks how much of modern power is earned… and how much is simply assumed.
Because when Baron says it’s cool — people tend to agree.
”The character isn’t chasing money as much as he’s chasing the feeling of being untouchable. The money just proves the point.” –Paul Sadler
A Caper for the Crypto Age
At its core, Baron Says It’s Cool is a modern caper — fast, stylish, and fueled by ego. It’s a story about privilege without guardrails, confidence without competence, and the dangerous momentum that builds when no one ever says no.
Like the best dark comedies, it’s meant to entertain first — and then quietly ask how believable it all really is. Because in a world where money moves instantly and accountability lags behind, the most unrealistic part of the story might be how long it takes for consequences to show up.
